Showing posts with label Content management System. Show all posts
Showing posts with label Content management System. Show all posts

Using Google Adwords vs SEO

SEO is used to get your website in general, ranking highly in Search Engines.

I say your website in general, since a good SEO will make sure that ever page on your website, would attract visitors in for different products and or services, since it's a well know fact that people searching for the same product or service will probably all search Google using different search phrases.

EG. I'm just starting with the optimization a website for a Dentist in Chula Vista, San Diego, CA but how would you search for his website? Or what would you put in the search engine to search. There are literally hundreds of ways it could be searched for. Think about it for a minute.

Dentist, Chula Vista
Dentist, Chula Vista, SD, CA
Dentist, Chula Vista, San Diego, CA
Dentist, Chula Vista, San Diego
Dentist Chula Vista, SD

Dentist in Chula Vista,
Dentist in Chula Vista, SD, CA
Dentist in Chula Vista, San Diego, CA
Dentist in Chula Vista, San Diego
Dentist in Chula Vista, SD

Dentist near Chula Vista,
Dentist near Chula Vista, SD, CA
Dentist near Chula Vista, San Diego, CA
Dentist near Chula Vista, San Diego
Dentist near Chula Vista, SD

Ok, thats 15 different ways, but hang on, what abut if you wanted a specific type of dentist like a family dentist Chula Vista, or a cosmetic dentist Chula Vista when you think about it, there are thousands and thousands of ways to search for a dentist...
and if you actually searched for all these phrases, one after the other, you would often find that the results would be different, depending on the words used, what order they were in, etc.

An SEO wannabe, which most people that say they can do optimization are, would only optimize your front or home page, so maybe your website would rank well for just 1 or 2 phrase, however a good SEO would get other pages working for you. Then SEO Guru's like me, I have every single page working for your website, each for different phrases, and use many techniques to make that happen.

Google Adwords
Google Adwords do have their place, I often suggest them when you have a new product or service you are offering and want people to know about it today, or for very very popular search phrases.
With a new Product or Service it could take a month or so to have the new page about it rank in the Search Engines highly enough to get clicks, or with very popular phrases, having google adwords, while I work on getting that page to rank higher.

It isn't hard, just time consuming, but since I'm disabled I spend my whole day at the computer, so I have the time and know what and how to get a website to work. That's why our Website Design San Diego website advertises Websites that Work.

We used to just build websites, but as I learn more about search engines, and how a website that wasn't Search Engine Optimized, it meant that the site owner had to pay so much money to have the website even found, eg. various types of printed advertising, online advertising, that I decided that it was better to optimise it as part of the price of the website, some clients decide not to have their sites worked on by me, but as yet, there hasn't been a client, that hasn't come back within a year, and asked me to do it.

SEO Services San Diego

Best Regards Lynny
- Best SEO Results, from the BEST SEO!!!

Not The Cheapest SEO, but I get SEO Results that amaze My Clients and & other SEO's

Contact Me directly.
Lynny
help1@seobyCanz.com

Changing website content will help SEO

I thought you maybe interested in a service I offer to website owners.

Instead of investing in a lot of SEO work at once which could be an investment of $2000 or more, depending on the size of the website, and the work that needs doing, I have quite a few clients who own small websites, who invest a small amount each month and I make small changes to their website, and do SEO at a slower pace. This ongoing work means their websites stay ranking highly in search engines.

This system helps first the client but also me, clients find it much easy to set aside a regular monthly amount and on my part it's good to know there is a regular income happening each month. I of course have regular clients who have had SEO work done, and I tweak their sites each month but this system is different.

For people who maybe aren't sure if seo will help, or that just can't invest in a lot of seo work at this time this system works well.

I have mentioned before that I have a goal of earning a regular income of $2000 USD a month, this doesn't of course count the one off jobs I do, although they amount to much more than this, I also want that regular income, so if there's a slow month, like January is, I know I have work to carry on until the next big job comes in. I often find that these regular clients get extra work done between the big jobs.

So if you are thinking about getting seo done on your website, or have considered it but just can't justify a large investment at this time, contact me, if you can be straight up, and let me know how much you'd like to invest monthly in marketing your website, We'll see what arrangement we can come to.

Cheers Lynny
help1@seobycanz.com

SEO friendly webdesign, Best Prices for best results
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Learning SEO the hard way...

I had someone track me down through this blog today, and ask me how I learnt about SEO, and did I have any certificates to prove how good I was. (i think he doubted me)

Anyway, no. I didn’t learn SEO from a school, I learnt it by trial and error, but thought you might be interested to know about my humble beginnings.

I first started learning about SEO almost 7 years ago, before I knew it had a name.

We owned a Stock Photography Bank, and I noticed that if words were repeated on a page several times, that that page was like to appear higher in search engine results, the more times the word was repeated the higher it would appear in search engine results.

Through my interest, and inquistive nature, I realised if the title of the webpage - the bit that shows at on the top bar of your browser - had the same keywords, the page didn’t need to have the word repeated so many times and yet it would still appear high, and sometimes higher, in search engines.

Time went on, and I learnt how to read the code that makes up any webpage, and found there were other places that, if the keywords were repeated, that the page would rank even better in search engines.

Through applying what I learnt, and I have to admit making a few mistakes, I managed to get our Stock Photo Bank, ranking right up on page one of Google, often higher than the world’s largest stock photo banks like Corbis and Getty.

Once I saw this happening I was hooked. I found out about website statistics, and how to find out how many people were visiting my website, where they were coming from, what browsers they used, even what time of day they visited most, and then noticed how visitors rose at the same time my website started ranking well, and that each change I made that increased our site visablity, increased the amount of visitors. Now I was an utter addict.

I also found that changing the words slightly on every page, I could get the website listing higher for many different search.

Whats this SEO thing?
Somewhere about here, someone told me about SEO, and how it sounded like pretty much like what I was doing.

I joined a few forums, and mailing lists (about 50 different things). And yes, that's what I had been doing. I found though that many of the SEO big wigs were giving people information of how to do things, and the information wasn't true. It sounded good, but from experience I knew better ways of doing it.

I started adding my comments to posts and got a few people's dander up: who was I, an uneducated hick from New Zealand of all places, telling them what to do... I didn't tell anyone what to do, I just suggested different ways.... and when I pointed out the SEO was so new, it was, and still is hard to get an education from anywhere, I was barred from a forum.

I still belong to a few forums, that aren't owned by SEO gurus, but usually withhold my comments now or at least the ones I make on forums. Anyway back then....

I had the coder that kept the photo gallery running, and had him add SEO features, and so were the beginnings of a SEF CMS. I didn’t know then 6 years later I would eventually build a Search Engine Friendly, Content Management System.

We started building website for other people. And I applied what I knew to their sites, not realizing others could see the skills I had. Then someone wrote to me, about our stock photo bank, and asked why they always saw it in search engines, for every search they ever did for photos and stock photos. He asked me if i could do the same thing with his site, and offered me $1000.... wow this was cool, getting paid for something I would have done for free!

And so it went, I wouldn’t and won’t take a job unless I knew I could make a difference, and until recently websites that were database driven were a challenge I couldn’t rise to - I didn’t know how to edit codes for these sites, as it was very different to sites that where html.

Recently I met a coder, who is now working for me regularly, that will add coding to database driven website, opening up a whole new world be me, so now I can do SEO on any website I’m presented with.

To date I have done SEO on over different 40 websites, and am currently working on 7 sites, I have a personal limit of 10 sites at a time, as I like to give each site the time it deserves.

I now have 4 people working for me, doing the more time consuming aspects of SEO’s like directory submissions, and finding linking partners, but I always do the important work myself as I like to know exactly what's going on.

I understand that people coming to me for my services are in need of help, and often wonder if the investment I’m asking them to make will be worthwhile, when I know they have tried so many other things, and are dubious about this working. The least I can do is make sure it works, and the only way to do that is to do the work myself.

I have noticed that other people I employ to work for me, just don’t have the instinct or gut feelings that are needed to be an SEO, and while they are happy to do the work, they just can’t see how important it is, that any payment they may get must bring results to the person that paid them.

My goal with SEO is to earn $2000USD a month, and with up to 10 smaller business paying me $200 a month on average, this is obtainable. Sure I should charge more than what I do, but to be quite honest, I don’t want to earn that $2000 and more from just one big company, but at the rate I should charge, I would only be working 20 hours a month.

I live on the computer, so could do 20 hours work in one sitting, what would I do for the rest of the month? I’d far rather help out 10 smaller businesses, and work for less, and give those 10 clients more results than they expect.

Why the hedgehog mascot? Hedgehogs are inquisitive, and nose into every nook and cranny, looking for interesting stuff to eat, they have very big mouths, and are really good at spitting out what they don't like.... that pretty much sums me up, I look around for all sorts of information and I devour anything that SEO related and spit out the junk.

Regards Lynny
An SEO from the
School of Mistakes, and Successes.

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Lynny Brown
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Hillcrest, San Diego,
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The Dylexic yet Best SEO Around, an SEO that didn't learn SEO through book learning, but through the school, of mistakes and stuff up's. An SEO that get's Results!!! Not just a pretty face, and a cool hat. Contact help1@seobycanz.com