SEO Is Not Really That Complicated | Small Business Marketing Blog from Duct Tape Marketing
12:48 PM | 
by
Lynn
SEO Is Not Really That Complicated | Small Business Marketing Blog from Duct Tape Marketing: "general SEO isn't difficult just very time consuming, if you don't know what you are doing, and there's a lot of misinformation out there about it. But then you are talking to intelligent people, not the average business owner, how is interested in their business, and not so much in the internet.
As an example I recently 'Met' emailed someone that owns a website business, nice site, he has also taken up writing articles, and submitting the articles to a popular article bank as an SEO technique to get links to his business website.
He has written over 1200 very good articles, ideal for use on blogs and in newsletters etc. he's done that part right, He's been doing this for over 2 years.
However looking at his google analytics the only change to visitors to his site, come from the link in his bio at the article site, about 100 visitors a month, and of those visitors, the bounce rate is just over 94%.
However visitors coming from search engines have stayed about the same over the past 5 years. Sure there's some natural increase, but nothing noticeable. Not considering the time this guy has put in, writing his articles on the same topic as his business website.
A few simple tips, and his website could be receiving hundreds more visitors each month. he would have been getting many thousand visitors a month now, if he had of known what he was doing when he first started writing articles.
Lynny" www.seobycanz.com
As an example I recently 'Met' emailed someone that owns a website business, nice site, he has also taken up writing articles, and submitting the articles to a popular article bank as an SEO technique to get links to his business website.
He has written over 1200 very good articles, ideal for use on blogs and in newsletters etc. he's done that part right, He's been doing this for over 2 years.
However looking at his google analytics the only change to visitors to his site, come from the link in his bio at the article site, about 100 visitors a month, and of those visitors, the bounce rate is just over 94%.
However visitors coming from search engines have stayed about the same over the past 5 years. Sure there's some natural increase, but nothing noticeable. Not considering the time this guy has put in, writing his articles on the same topic as his business website.
A few simple tips, and his website could be receiving hundreds more visitors each month. he would have been getting many thousand visitors a month now, if he had of known what he was doing when he first started writing articles.
Lynny" www.seobycanz.com
WOMAN OWNED BUSINESS GRANT IIW AWARDS THE 2009
Investing In Women has awarded a $500 “stimulus package” to a woman owned business, The Underground Railroad To Success. The URS was started by Tanisha Cunningham to teach independence to foster children. This grant will give the non-profit a chance to market their business.
- Investing In Women has awarded their first grant to a woman owned business in the USA. The recipient of the award is Tanisha Cunningham, founder of The Underground Railroad to Success (www.railroad2success.com). The URS is a non-profit that provides a service to foster children aging out of the system to live independently as adults while becoming an integral part of society. This is great for foster children and also has a positive affect on our society as a whole.
“Aging out” is the term used for children who go into foster care, but are never returned to their families of origin or adopted by others. They stay in the system until they turn 18, or graduate from high school, and for the most part, are left to fend for themselves as best they can.
Tanisha Cunningham started URS in January of 2009. A child of foster care herself, she saw the need for foster kids to have additional support when they were no longer eligible for state run services. Soon after her foster care ended, she began a career in child welfare
“I wanted to stay there because my passion had always been to give back, because I knew the struggles of living in foster care, and the fear of leaving unprepared, not having a place to go or having the skills to obtain a job.”
Investing In Women (www.iiWomen.com) is a free business resource site, grant program and marketing venue for entrepreneurs. The organization plans to offer several micro grants in 2010, including grants that are not awarded based on gender.
- Investing In Women has awarded their first grant to a woman owned business in the USA. The recipient of the award is Tanisha Cunningham, founder of The Underground Railroad to Success (www.railroad2success.com). The URS is a non-profit that provides a service to foster children aging out of the system to live independently as adults while becoming an integral part of society. This is great for foster children and also has a positive affect on our society as a whole.
“Aging out” is the term used for children who go into foster care, but are never returned to their families of origin or adopted by others. They stay in the system until they turn 18, or graduate from high school, and for the most part, are left to fend for themselves as best they can.
Tanisha Cunningham started URS in January of 2009. A child of foster care herself, she saw the need for foster kids to have additional support when they were no longer eligible for state run services. Soon after her foster care ended, she began a career in child welfare
“I wanted to stay there because my passion had always been to give back, because I knew the struggles of living in foster care, and the fear of leaving unprepared, not having a place to go or having the skills to obtain a job.”
Investing In Women (www.iiWomen.com) is a free business resource site, grant program and marketing venue for entrepreneurs. The organization plans to offer several micro grants in 2010, including grants that are not awarded based on gender.
Website in New Zealand Very sucessful with SEO
I've been working with a client in New Zealand for a year. The business is a home business, started about 5 years ago, I've written about it before.
The website when I started was getting about
30,000 page views a month, August of 08, by September 09 that same website got just under
1,000,000, yes 1 million page views a month.
Now let me explain, page views are not the number visitors, it's the number of pages visitors viewed over a month.I find this is a better way of seeing whats going on on many sites for the following reasons.
About 50%-60% of visitors leave a site, or bounce, without viewing more than one page, I won't say how many visitors, but you can do the math, for a million pages looked at, the number of visitors are up there....that sort of result would put some very busy forums to shame.
That's a very impressive growth in just one year...I can't take all the credit though,
this owner did put a heck of a lot of work into the website.
Even moving a large homemade website onto a database website, increasing the number of pages from about 500 to over 1700 pages was all work this website owner did herself, with just a few emails from be explaining what to do.
I have other seo consultancy clients that don't have anywhere near the success of this website, with consultancy, I can only suggest what needs doing, the rest is up to the website owner.
This website owner didn't take on all my suggestions, but the ones she did take on, she made an outstanding difference to her website traffic... it just shows though, sometimes all that's needed is a little direction, to make a online business a success...
Regards Lynny
SEO San Diego
Getting On Google Expert
Best SEO Results, from the BEST SEO!!!
Not The Cheapest SEO, I get SEO Results
The website when I started was getting about
30,000 page views a month, August of 08, by September 09 that same website got just under
1,000,000, yes 1 million page views a month.
Now let me explain, page views are not the number visitors, it's the number of pages visitors viewed over a month.I find this is a better way of seeing whats going on on many sites for the following reasons.
About 50%-60% of visitors leave a site, or bounce, without viewing more than one page, I won't say how many visitors, but you can do the math, for a million pages looked at, the number of visitors are up there....that sort of result would put some very busy forums to shame.
That's a very impressive growth in just one year...I can't take all the credit though,
this owner did put a heck of a lot of work into the website.
Even moving a large homemade website onto a database website, increasing the number of pages from about 500 to over 1700 pages was all work this website owner did herself, with just a few emails from be explaining what to do.
I have other seo consultancy clients that don't have anywhere near the success of this website, with consultancy, I can only suggest what needs doing, the rest is up to the website owner.
This website owner didn't take on all my suggestions, but the ones she did take on, she made an outstanding difference to her website traffic... it just shows though, sometimes all that's needed is a little direction, to make a online business a success...
Regards Lynny
SEO San Diego
Getting On Google Expert
Best SEO Results, from the BEST SEO!!!
Not The Cheapest SEO, I get SEO Results
Investing in Women and Lynny Brown SEO team up
Lynny Brown, owner of SEObyCanz and co-owner of CANZ Design is a self professed computer nerd and extremely knowledgeable SEO specialist. Lynn has refined her skills as the industry has developed, always researching, constantly growing and adapting as the internet becomes more and more sophisticated. There are many definitions of Search Engine Optimization (SEO), but the easiest way to describe the process in non-tech speak is to say she ‘makes websites findable in search engines’.
Lynny’s internet career has been a long progression of self taught skills based upon her fascination with the way websites and search engines work; beginning, as many of us do, with a homemade website that no one could find. That was the beginning of her always evolving solution to solve the puzzle; how to make a site visible, have people find and use what was online and available.
History
A computer changed Lynny’s life. She was confined to a wheelchair and bedridden (a result of a broken back injury), when she got her first computer. Her first project was a locally marketed cook book made up of recipes from her own kitchen and contributions from a few friends. Next: a personal web site which was the start of a lifetime passion.
2001 was a focal point for Lynny Brown; 3 things happened that would change her life.
She bought a digital camera, her life partner Kym, traveled from California to New Zealand (CA-NZ) and together they begin their first online business, which appropriately was called CANZ.
The first Canz (canz.biz) was a stock image bank they developed to market the thousands of photographs she and Kym took while traveling throughout New Zealand. Within a couple of years this small shoestring enterprise grew to become the second largest image bank in New Zealand offering upwards of 50,000 photographs and graphics from artist all over the world. Lynn’s fascination with search engines grew as she began optimizing and marketing the website that now contained upwards of 50,000 pages.
During this period of time they begin building professional websites for other small businesses and the second Canz (CanzDesign.com) was off and running. Quickly the newly developed skills of web design and SEO techniques was divided between the two business women; the design handled by her partner while Lynny utilized all the knowledge skills she acquired in her specialty: Search Engine Optimization, marketing and strategy.
Soon there was a third Canz: SEObyCanz (SEObyCanz.com) a site developed to focus on the growing clientele that had use of Lynn’s specialty Search Engine Optimization for web sites.
In 2008 Lynny and her partner moved to the United States where she soon met a chiropractor who fixed her chronic back pain, enabling her to do many of the things she could do before her accident 17 years ago. She built that chiropractor a website that is search engine friendly and optimized for the services her chiropractor offers.
While researching chiropractic websites and internet marketing for that specialty she became aware that many chiropractors where in need of SEO and internet marketing advice. Because of her interest in the field and the way chiropractic treatment has helped her personally she began focusing on SEO for chiropractic web sites.
Lynn Brown, herself a gay woman that operates a full time online business, has a keen interest in woman owned and operated businesses. She has helped several women to get their websites ranking well in search engines and producing results that make money.
Investing in Women Offer
She is offering a special deal for members of ‘Investing in Women’ that have built own websites; women who have control and want to keep control of their websites. Lynny is now offering women like this a SEO consultation service that includes a full website analysis and detailed instructions on what that owner can do to make their website rank better in search engines for less than half the price she normally charges for this service. This offer is only for women that are members of Investing in Women.
Instead of the usual $3500, she charges for consulting, women who own and run their own websites get this service for $500 deposit, and then 4 monthly payments of $250; a total of $1500, the balance which can be paid over 5 months.
Of course if someone wants a crash course they are welcome to pay the full amount. The skills you learn will be specific to your own website and should not be transferred to other sites, as often these techniques could be detrimental to another website it was not specifically designed for. Good SEO is developed for one website as each site must be analyzed with appropriate methods applied to it.
There are three rules for this offer.
Regards Lynny
SEObyCanz.com
Canzdesign.com
SEO San Diego
Getting On Google Expert
Best SEO Results, from the BEST SEO!!!
Not The Cheapest SEO, I get SEO Results
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SEO Guru Extraordinaire
The Dylexic yet Best SEO Around, an SEO that didn't learn SEO through book learning, but through the school, of mistakes and stuff up's. An SEO that get's Results!!! Not just a pretty face, and a cool hat. Contact help1@seobycanz.com
